Incorporated in 2010, Euro Pratik Sales Limited is a prominent player in India’s decorative wall panel and laminates industry. The company operates as a seller and marketer, distinguished by its focus on creating unique, trend-aligned design templates. Recognized as an innovator for products such as Louvres, Chisel, and Auris, Euro Pratik has, over the past seven years, built a diverse portfolio catering to both residential and commercial sectors. As of March 31, 2025, the company offers over 3,000 designs across 30 product categories, positioning itself as a “fast-fashion” brand in the industry.

Euro Pratik’s products are an eco-friendly alternative to traditional wall coverings like paint and wallpaper, being anti-bacterial, anti-fungal, and made from recycled materials. The company leverages an asset-light business model, outsourcing manufacturing while maintaining quality standards. It boasts a robust distribution network of 180 distributors across 116 cities in India and has expanded its reach to six international markets. With a strategic focus on expanding into new, favorable markets, Euro Pratik is well-positioned for future growth.

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• Market Leadership: Euro Pratik is a leading and one of the largest organized brands in India’s decorative wall panel industry with a comprehensive and innovative product portfolio.
• Extensive Distribution: The Company has a well-established, pan-India distribution network ensuring wide market reach and strong presence across diverse urban and rural areas.
• Strategic Business Model: An asset-light model with long-term global partnerships underpins a track record of robust financial performance and low leverage.
• Experienced Management: The company benefits from a management team and promoters with extensive experience and deep industry knowledge.

The Company EURO PRATIK SALES IPO proposes to utilise the Net Proceeds from the Issue towards the following objects:

• To carry out the Offer for Sale of equity shares of face value of ₹1 each by the Selling Shareholders aggregating up to ₹4,513.15 million
• Achieve the benefits of listing the Equity Shares on the Stock Exchanges

At the upper band of IPO ₹ 247, the stock is valued at 33.02 P/E multiple. Hence, well-informed investors subscribe for medium to long term perspective.